Discover Our Courses

Introducing “The Salon Success Series: Empowering Excellence from Leadership to Client Experience.”

This Is a comprehensive umbrella programme encompassing a range of courses designed specifically from a hairdresser for hairdressers.

To support salon owners, managers, stylists, and apprentices.

Under this series, you will find a collection of transformative courses that cover various aspects crucial to success in the hair industry.

From leadership, and team building to delivering exceptional consultations and creating an unforgettable client journey.

Each course is meticulously crafted to empower excellence at every level.

Are you a salon owner looking to enhance your leadership skills, a manager seeking to foster a cohesive team, or a stylist aiming to elevate your client interactions? This series offers a holistic approach to success.

Join us on this journey of success where you will gain the knowledge, skills, and strategies needed to thrive in the hair industry.

See the individual courses below

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The Brave Salon Leader Course

Who is this for: Salon Owners and Salon Managers

Duration: 1 Day

The demands of running a salon, managing staff, and looking after clients can be overwhelming for salon owners.

Are you…

  • Tired of feeling frustrated and overwhelmed as a salon owner?
  • Ready to bring structure and organisation to your daily salon operations?
  • Seeking to boost team morale and motivation for a thriving salon environment?
  • Gain the confidence and skills to lead with bravery and resilience.
  • Leave with a roadmap that will help you build a strong structure that ensures consistency and clear communication within your salon.

By developing strategies to overcome these challenges, salon owners and managers can position themselves for success in the ever-evolving hair industry.

Don’t let frustration hold you back from achieving your salon’s full potential.

Take the first step towards becoming a brave salon leader.

Learn more about your instructor, Valerie Finnegar Cahill here


🗓 Tuesday, 5 March 2024 📍Accademia Board Room, Dublin

🗓 Monday, 13 May 2024 📍The Kingsley Hotel, Cork

Register Today

and receive a copy of our courses brochure

    Consultation Connection Course

    Who is this for: All levels

    Duration: 1 Day

    If you’re looking to take your professional skills to the next level, this is the perfect opportunity for you!

    On the day we will dive deep into…

    • The art of being a professional and managing your client’s expectations.
    • Discuss how to overcome the imposter syndrome and embrace your true potential.
    • Explore the latest trends in the industry, ensuring you stay ahead of the game.
    • Understanding skin tones and style preferences, we’ll cover it all!

    And here’s the best part: I will show you how to turn your consultation into a measurable metric for success!

    You’ll learn valuable techniques to track your progress and witness your growth firsthand.

    So, if you’re ready to boost your confidence, enhance your consultation skills, and become a true professional in your field, this day is tailor-made for you!

    And here’s the best part: I will show you how to turn your consultation into a measurable metric for success!

    Learn more about your instructor, Valerie Finnegar Cahill here


    🗓 Tuesday, 26 March 2024 📍Accademia Board Room, Dublin

    🗓 Monday, 17 May 2024 📍Kingsley, Cork

    Don’t wait, register today.

    Register Interest

    and receive a copy of our courses brochure

      Building a Powerhouse Team Course

      Who is this for: Salon Owners and Salon Managers

      Duration: 1 Day

      Join us for a transformative one-day course on building a powerhouse team.

      Discover the key dynamics that make a great team and learn how to unite your staff towards one common goal.

      • Delve into the importance of aligning core values and establishing a strong code of conduct. By ensuring everyone is on the same page, we can create a harmonious work environment where every team member is working towards the same purpose.
      • By the end of the day, you will walk away with practical strategies and actionable steps to foster teamwork, boost productivity, and enhance the overall success of your salon.

      Don’t miss this opportunity to unlock the full potential of your team and take your salon to new heights. Sign up now and secure your spot for this game-changing course.

      Learn more about your instructor, Valerie Finnegar Cahill here


      🗓 Tuesday, 26 March 2024 📍Accademia Board Room, Dublin

      🗓 Monday, 17 May 2024 📍Kopper, Cork

      Join today.

      Register Interest

      and receive a copy of our courses brochure

        2024 Salon Culture Programme

        Who is this for: Salon Owners & Managers

        Duration: 5 x 1 Day Workshops

        The Salon Culture Program is a comprehensive training program designed exclusively for salon owners who are committed to creating a positive work environment and taking a stronger leadership role in their business.

        Join the Salon Culture Programme and embark on a transformative journey towards creating a happy work environment, taking a stronger leadership role, and building a thriving salon culture. Don’t miss this opportunity to elevate your salon’s success and unlock the full potential of your team.

        Learn more about your instructor, Valerie Finnegar Cahill here

        DATES & VENUES

        Salon Culture Program Day 1

        🗓 Monday, 4 March 2024 📍Accademia Board Room, Dublin

        Salon Culture Program Day 2

        🗓 Monday, 25 March 2024 📍Accademia Board Room, Dublin

        Salon Culture Program Day 3

        🗓 Monday, 15 April 2024 📍Accademia Board Room, Dublin

        Salon Culture Program Day 4

        🗓 Monday, 6 May 2024 📍Accademia Board Room, Dublin

        Salon Culture Program Day 5

        🗓 Monday, 10 June 2024 📍Accademia Board Room, Dublin

        Register Interest

        and receive a copy of our courses brochure

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                    Meet Valerie, Ikon’s Training and Consultancy Instructor.

                    Valerie Finnegan Cahill, creator of The Salon Success Series is a highly accomplished salon owner, educator, and mentor with over 26 years of experience in the hair industry.

                    Her own salon Ikon Hair Cork has been recognised for many accolades of excellence, winning The Fantastic Hairdresser Salon of the Year three times, National Training Salon of the Year Award three times, and notably, her salon was the first Irish salon ever to win an award at the Creative Head Most Wanted Awards in London, when they won the coveted Supreme Team Award.

                    Passionate about the hairdressing industry, Valerie is dedicated to sharing her extensive knowledge and skills with salon owners, managers, and hairdressers. Her goal is to empower them to be brave, confident, and strive for excellence in their careers.

                    The Salon Success Series” is a testament to Valerie’s commitment to the industry. This comprehensive umbrella programme offers a range of transformative courses that cover essential aspects of success in the hair industry.

                    Join Valerie on this journey of success and unlock your full potential in the hair industry.

                    Enrol in “The Salon Success Series” today and embark on a path towards excellence.


                    1. The Brave Salon Leader Course

                    2. The Consultation Connection Course

                    3. Building a Powerhouse Team Course

                    4. The Salon Culture Programme

                    Register for your course today

                    Don’t just take our word for it.

                    Take a look at the feedback from some of the salon owners and managers after completing the Salon Culture Programme.

                    I have a hair salon based in Dungarvan, Co. Waterford, it’s my second salon, the first salon was a partnership.

                    For the last five years, I’ve been trading as Capelli Haircare Limited so, including my previous partnership, I have 27 years of experience as a Salon Owner.
                    I joined the Salon Culture Programme to clarify how & why I wanted to move forward with my team.

                    I had a mix of old & new staff, which in itself had pros and cons.

                    This programme helped me strip back everything to the core, helped me analyse my current situation, and identify what was good, what wasn’t & what needed to change.

                    This course gave me confidence and provided me with a structure as to how I could address issues and how I could move forward with a united team, who now had a shared vision and values.
                    There were shared experiences from other salon owners, from the very experienced to those who were just new to the game, and we all were saying the same things.
                    Together we listened to each other’s suggestions, while all the time had guidance from Val, who with every emotion of her body put her life and soul into this programme.

                    We laughed and had choked-up chats, but we all knew the endgame was to walk away as a stronger salon owner/manager, with a plan and a structure that would guide us to achieve our vision.

                    The Salon Culture Programme is unique and one I would highly recommend.
                    It helps you reset & move forward in the most positive way possible.

                    Thank you, Val, I’m forever grateful for all your support.

                    Name:Thérèse Roche Position: Salon Owner: 27 years , Salon: Capelli Haircare Limited

                    “I had the pleasure of participating in the Salon Culture Programme and I must say it has been a fantastic experience. The camaraderie within the group was incredible, with everyone generously sharing their journeys, and Val, the instructor, was exceptional in her own right. Her delivery of course content was insightful, and her candid feedback, drawn from her own impressive story, provided a deep understanding of what salons truly need.

                    One of the course’s highlights for me was the emphasis on discovering our “why”, a process that required some exploration but proved invaluable in the end. This knowledge serves as a strong foundation for not only future-proofing our salons but also attracting staff who align with our vision. The inclusion of practical tasks and exercises, both for home and in-salon, was incredibly helpful, Val’s unwavering support throughout the course has been fantastic her availability for assistance made the learning journey even smoother.

                    I’m eagerly looking forward to bringing this program back to our team and salon. As a manager within the Rossanos salon group, I am confident that it will serve as an ongoing resource we can tap into for our continued growth. Overall, the course has been a game-changer, offering insights, strategies, and a community that will undoubtedly help shape the success of our salons moving forward.

                    Thank you so much, Val.”


                    Name: Elaine Flaherty Position: Educator/Manager , Salon: Rossanos Salon Group

                    “I can’t thank Val enough for her Salon Culture programme it was one of the best courses that I have done.

                    My salon has been in business for almost 35 years and I would say after COVID it has been very hard to have a good structure as all the rules went out the window. This course was what I needed to get a good structure back in place. It was laid out in easy steps for you to do and it was done in a way that will also bring my team along the journey.
                    It is done in a way that it’s going to be team driven which is the best part.

                    Following Val’s programme will make my team come up with the salon culture themselves, with a little guidance from me. It’s laid out so easily to follow.

                    Thank you Val for giving me back the vision for the future of my salon.”

                    Name: Kathleen Redmond Position: Salon Owner:35 years , Salon: Kathleen Redmond Hairdressing

                    I am a manager and stylist at Berlin Hair, Carlow.

                    I attended Val’s Salon Culture Programme with my salon owner and another manager from the salon.
                    It blew my mind, at first I thought it was just another course off the list, but I was very wrong. Best course I’ve ever done!

                    Val has a great way of getting you motivated, interested, and to stay consistent. Her passion is like no other, she shares all her knowledge, and it gets your mind driving and really makes you focus on turning your vision into reality. After being on maternity leave it was perfect timing for me, it gave me great confidence for the future of my career and the business.
                    With a team of 22, it can be very difficult to put your vision on paper and out there for the team to know what’s going on inside your head.
                    But with Val’s help, she breaks things down step by step and helps you achieve positive team meetings, all reaching our goals and seeing our vision together.

                    I could talk about how amazing this programme is, and of course, Val is all day.

                    Highly recommend it to all business owners and managers.”


                    Name: Elaine Position: Manager/ Stylist , Salon: Berlin Hair Lounge

                    I opened Grafters in July 2000 having managed a group of salons for the previous four years.

                    I had been a hairdressing apprentice in my teens, hairdressing is in my blood & all I ever wanted to do but due to severe allergies I had to stop my training.

                    My background is in sales, business & people management for the past 45 years.

                    I heard about the Salon Culture Programme early in 2023 from our Alphaparf rep.

                    I was turning 60 & feeling a little tired & underwhelmed & I think a little lonely as an employer with lots of responsibilities. I craved like-minded people in the same position to bounce things off.
                    So I signed up ..

                    My main goal I suppose was to see if I still had the drive & ambition that was required to move the business forward. If not, I had thought of retiring from business. I realised quite quickly that while I had been turning up for work, I wasn’t in the driver’s seat anymore. The Salon Culture Programme brought us right back to the beginning, asking us why we opened our businesses in the first place & why are here now!!

                    We all bared our souls, knowing that all discussions & information that passed between us stayed in that room. We learned so much from listening to each other, realising that a lot of our stories were the same, we had the same goals, the same dreams, the same problems, just different salons. The support & guidance from each other & the fabulous Valerie was so inspiring.
                    Everything to do with running a hairdressing business will come up on this programme. Some parts I had always shied away from but not now, Valerie has that way of making you engage & question yourself & take control.

                    I enjoyed every moment that I spent on this programme & would recommend it highly to business owners & their managers who want to make their business watertight or for those like me who had become a little tired!

                    I have a renewed interest in my business, and our future with my fabulous team.

                    Name: Pauline Belton Position: Salon Owner: 28 years , Salon: Grafters Hair Company Longford & Carrick on Shannon.

                    Hi, my name is Olivia I work for Maria Haberlin in Berlin Hair Lounge in Carlow.

                    I’ve been with Maria for nearly 6 years now I’ve been hairdressing about 15 years or so.

                    I have done the Salon culture programme with Maria and Elaine, Berlin’s manager since the beginning. I’m not actively managing yet but I’m doing a lot in the background to get myself ready for the job.

                    We are expanding the business next year so I hoped this course would bring me more confidence and knowledge about the role I’m about to take.

                    Valerie achieved this for me and taught me a way to get me and my team motivated The culture in the salon is very important and made it very simple to focus on what’s important to achieve the end goal as a team.

                    I would recommend this course to all salon owners/ managers or even people like me who are working their way up to become a manager because there’s no better way to start something than knowing you have the knowledge and confidence to do so Valerie has an amazing passion for what she does and it’s infectious
                    This course got rid of any doubts I had going forward.

                    Thank you so much, Val

                    Name: Olivia Position: Manager in Training / Stylist, Salon: Berlin Hair Lounge